In recent years, professional sports clubs, federations or committees have been recognized for their ‘special business’ - the need to achieve two different objectives together, namely success on competitions (winning) and success in business performance (succeeding).

Managed by competent people with a big drive for the sport, professional sports organizations are more and more considered, treated and managed as a company.

This in turn, requires aligning their current 'business models' utilizing a certain set of professional management tools (like Strategic Planning, Quality Management etc.) customized to the needs of a club, a federation or a committee and its particular environments.

Apart from unpredictable sporting results, clubs must optimize revenue streams from ticketing, merchandising, hospitality & sponsorship which are under their own control. The relations to suppliers, partners and the public must be further developed and professionalized. Embedded in a framework of 'Excellence', a modified business model will lead to sustainable achievements.

In this sense, business success is likely to generate on-field success as the ability to attract talented athletes & players increases, to contract excellent coaches that outline the most advanced sport strategies, etc.

To achieve these goals, a sports organization or clubs must organize their resources and adapt their financial structure to be able to attain acceptable efficiency levels as well as an adequate sustainable growth.  With our 'Sports Excellence Framework' we can support you in these aspects.

In close cooperation with our client, we assist in

• developing strategic, business and communication plans to ensure an effective governance, policy making and management structure for the club that recognizes its particular environments 
   

• implementing quality management tools in order to create a culture of business excellence 
   

• defining, refining and tracking policies and sports strategies 
   

• defining key work processes and developing related HR policies, athletes and player policies 
   

• effectively administering and governing the club to standards that enhance football operations, including exercising leadership, integrity, good judgment, transparency, accountability and responsibility for member’s interests 
   

• managing relationships to key stakeholders, partners and sponsors in a systematic way to develop sustained relationships. 

Our experts have supported sports academies, organizations and clubs in Europe and the Middle East achieving highest recognition by applying the above program or pre-selected modules.